The Booming BPO Industry in India

Although other economies have reacted bitterly about the global crisis, India has more than enough reasons to smile about. It is in the turn of the millennium that the country has been steered by the winds of social and economic changes. In fact, during the past years, the country has seen phenomenal developments in its political, social and economic infrastructure, which was accelerated by the strong forces of globalisation and information technology. In fact, while other countries around the world are vying for a fair share of the cake, India has already grabbed the pie. This is because the country has been the preferred destination for offshore outsourcing.

Many overseas businesses have acquired the labour force of the country due mainly to its cheap rate. Aside from that, the spool of English-speaking Indians has also been one of the foremost factors contributing for this sudden boom of BPO or business process outsourcing in the country. Likewise, it has a strong quality orientation among players, the ability to offer round-the-clock services based on the unique geographic location of the country, positive policy environment that encourages investments, and a friendly tax structure.

Despite the fact that countries like Australia, China, Philippines, and Ireland have emerged as close competitors in the BPO sector, India still remained the favoured market for BPO companies. As a matter of fact, the industry has experienced a huge growth in the last decade, with the total strength of call centre employees increasing daily. Another notable development is the rapid growth in offshore outsourcing, particularly in the automatic data management, human resources, finance and accounting, and healthcare.

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